With so many pages ranking in google, it can get difficult to rank your page in first 10 search results. It is understood that ranking anything lower than 10 search results is not likely to yield good results. If you don’t believe me then ask yourself how often you try to look for information on google’s second or third page. Chances are you always ammend your search terms if you haven’t got what you need in first page. Sadly thats how most people work and therefore there is no use to have your page show up in later pages. Below we will go through what are steps needed to rank your website
1. Research Keywords Gap
Researching keywords is the most important step and goal is simple to find that gap where there is high traffic but not very high quality content. If you have researched your content idea already, head over to Google Keyword Planner to get new ideas on keywords. You can search there with your keywords or you can also use other websites to look for their keywords. It is best to stay as much away from competition and use keywords that are close to your research idea. As keywords can be categrozied into Informational, Navigational, Transactional and long-tail keywords each with it’s own strengths and merits.
2. Identify Keywords For Your Page
Now that you have found keyword gaps that have high potential. You need to narrow down your list further to see what keywords could be relevant to you and whether you have knowledge to write content on it to expand on those keywords further. New ideas and creativity is greatly rewarded.
3. Write Your Content
It could be worth researching to write content, but you have to keep in mind you are allowed to express your opnions on the topics and how you feel. The more you can personalize the content from your POV the more likely the reward is.
4. Promote Page on Social Media
Now that you have your content page ready, you need to get it infront of your audience eyes. One good way to do it is to post it on your social media pages. Share it amongst your network of family and friends first and then go onto inviting others. If your network is not big then you your paid methods to put your content easily infront of huge demographics.
5. Promote Page on Google
Once you are web page has gone through previous steps, there would be already some traffic coming into your page, which is good. The more social media links you may have, links from forums and other community platforms can help boost your ranking as well. This way of obtaining traffic is organic and therefore nice for your website to start landing in top results of google search.